Emerging markets: We have the expertise
A leading investment bank came to UpStage to ask us to create the perfect environment in which to bring together corporates and investors looking to make the most of the opportunities on offer. The Chinese Government asked us to take the lead on making its flagship investment seminar in London a huge success. Why? Because of our expertise in working with emerging markets – a niche that we have made all our own.
In the past five years we have delivered high-profile projects dealing with the emerging markets in Russia, China and Sub-Saharan Africa. For clients ranging from Renaissance Capital to the China-Britain Business Council (CBBC) to the Government of Guangdong Province in China, we’ve taken the lead in producing and promoting landmark events that have generated hundreds of millions of pounds in international business activity.
Renaissance Capital delivers innovative financial and investment solutions to government, corporate and institutional clients in high-opportunity emerging markets around the world. We’ve been working with them to generate new business for the past three years by producing a number of high-profile investment seminars, bringing VIP guests from around the world to London.
The first two-day investment seminar kicked-off with a delegation of C-level Russian delegates brought to London to hear from City experts and other key guest speakers. Subsequent seminars have been held for delegates from Nigeria and Sub-Saharan Africa.
The key to the success of these seminars has been getting the right blend of formats that facilitate the best opportunities for deal making and the quality of the guest speakers. In addition, as you would expect, all elements of the events are delivered to the highest specification and no detail is left to chance. From delegate transport to technical support, UpStage is on hand to manage a smooth and hassle-free experience for both delegates and Renaissance Capital staff. High profile guest speakers have included Chris Gibson-Smith, Chairman of the London Stock Exchange, Bono, HRH Prince Michael of Kent and Managing Director of the World Bank, Dr. Ngozi Okonjo-Iweala
The other big story for anyone interested in emerging markets is China. Although as the world’s fourth biggest economy, China may be said to have well and truly “emerged”, there are many unique facets to the Chinese economy that make it a special case. UpStage is building a portfolio of experience with organisations promoting trade between Britain and China. We have been working with CBBC on a landmark conference promoting sustainable trade between the two countries. This brand-focussed project entailed developing the marketing strategy for the conference, creating a strong brand that would appeal to both UK and Chinese audiences and applying it to the conference itself and to all print and on-line formats promoting the event.
UpStage was also appointed to produce an impressive showcase in London for both the Hong Kong SAR and Guandong Province in China. By attracting high-level representatives of Britain’s business community to a summit in London, we helped stimulate investment in China’s fastest growing province. More than 1,100 delegates, a list of VIPs including the Deputy Prime Minister and the Chief Secretary of Hong Kong, and a variety of plenary and breakout sessions – the event required every logistical and production challenge to be met and overcome.
From the vast expanse of Sub-Saharan Africa to the immensity of China, UpStage has proven itself a trusted partner for companies looking to improve and enhance their involvement in these vital economies.
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